I worked with Re:wild Your Campus via the Catchafire volunteering platform. They were seeking a graphic designer to assist with updating their visual identity and developing Canva templates for their team to use.
My approach was to audit their current social, digital, and print assets, identifying opportunities to introduce flexible but consistent approaches incorporating the necessary new brand elements. From there, I developed a presentation deck outlining these findings, along with potential solutions. Once the team agreed on a preferred approach, I created variations of the most commonly used assets in Canva, enabling the Re:wild Your Campus team to begin creating and implementing the new direction.
This project allowed me to work with a brand that aligns with a cause I’m passionate about. I'm excited to see how the Re:wild Your Campus team utilise their new assets, hopefully helping them expand their reach and impact.
